Dubai’s international character and appetite for luxury are reflected in the city’s dynamic and ever-evolving fashion scene. In addition to being a popular destination for shopping, Dubai serves as a platform for up-and-coming designers, who receive encouragement and assistance from a variety of fashion events and incubators. A vibrant and fascinating destination for global trendsetters and fashionistas, the city’s fashion scene reflects its heterogeneous makeup by fusing traditional Middle Eastern influences with contemporary styles.